Nokia

Queen User Interface

Feb. 1, 2005

Our very first project with Nokia for their flagship product…the Queen phone.

Aimed at a more sophisticated and visually astute customer, our brief was to reinforce the premium cues of the product design and create a suite of customisable visual themes that felt like a natural extension of the physical handset.

So we set out to avoid anything overtly graphic or synthetic in style and instead focused the design on a highly conceptual creative process that allowed mother nature to do the design on this occasion…with us on-hand to record the results…